Service business content and copywriting

We’ve moved away from B2B and B2C. Copy now is all about B2H…business to human. Service businesses need to bring that human element, voice and emotion into all of their content if they want to stay relevant to their audiences. That can be challenging.

But that’s where I come in. I’ve got buckets of experience across different service businesses from finance to legal to marketing and many more. I know how to draw out a story from anything, captivating your audience and bringing your brand to life.

When you need to bring in an expert, make sure you’re using one who can hit the ground running - that’s me.

Let's start work on your business content

What’s so special about the service businesses?

We interact with service businesses all day whether we realise it or not, they’re part of the fabric of our society.

That doesn’t make it an easy place to be though.

Increased competition, reduced visibility, spiralling costs - it all creates a pressure cooker environment. There is a way to feel in control and that’s through a solid content marketing strategy.

Your content can be your differentiator, making you stand out from the crowd and getting you the attention, and leads, you deserve.

Service business content & copywriting packages

Consistency is what is more important when it comes to a content package for service businesses. That consistency will look different for each business. Get in touch, have a chat and we’ll go through the best way to support where you’re at now and where you want to be with relatable, hihg-q

That might include:

🧁 Content strategy

🧁 Blogs, articles, white papers

🧁 Emails

🧁 Web copy

It’ll all depend on your circumstances, your budget and your priorities. So get in touch.

I do have a range of blog packages ready and waiting for you so do check those out.

Why me?

At the end of the day, the service business is about people.

Everything you do needs to be aimed at individuals, not businesses - remember we’re in a B2H era and we need to embrace that.

All of my content puts people first, making sure you’re prioritising quality over quantity and that you’re getting every penny’s worth of value from what we create.

I’m in it for the long-run, I’m here to help you succeed. Oh, and I’m pretty blummin’ great with words too.

That’s why you need me.

Get to know me better

How does it work?

We need to have a chat - that could be over email, phone, zoom - pick your poison. Then I’ll draw up a plan for you to look over. If you’re happy with that then we’ll do the paperwork, you’ll pay a 50% deposit and then I’ll send over a schedule of work so you know what you’re going to get and when. All of my work includes one round of amends which will be factored into the plan.

Then I’ll get to work, if we need to catch up then we can put those in the diary, otherwise everything will run like clockwork.

What if I need something else?

Things change, that’s part of life - especially in the tech industry. If you need something else or the plan changes that’s absolutely fine. Keep me updated and I’ll work with you to make sure you get what you need.