5 ways to convert blog traffic into leads
Becky Coote Becky Coote

5 ways to convert blog traffic into leads

The end game of every business is to generate profit. By writing and sharing your blogs, you can expand the reach of your business, getting more eyeballs on your business, your service and your website. But you also need to convert that traffic, discover how to do that.

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The year of nurturing relationships
Becky Coote Becky Coote

The year of nurturing relationships

Content shouldn’t just be used for conversions, make this the year you harness the power of content to have genuine conversations and nurture your relationships.

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Blogs for every stage of your recruitment marketing funnel
Becky Coote Becky Coote

Blogs for every stage of your recruitment marketing funnel

Blogs are so important to nurturing your audience, particularly for recruitment agencies who need to target 2 distinct audiences. That means choosing the right blog topic for the right stage is crucial to your success. Read this to learn how to decide what blog to write next.

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Planning your 2025 blog strategy
Becky Coote Becky Coote

Planning your 2025 blog strategy

Successful blogs take planning. That’s why having a strategy is so important. We don’t want to start and stop with blogs, what we want is long term consistency and that only comes from having a robust strategy.

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Blog repurposing 101
Becky Coote Becky Coote

Blog repurposing 101

Are you repurposing your blogs? No. Discover why this needs to be part of your content marketing strategy and how to do it.

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The 10 blogging statistics you need to know
Becky Coote Becky Coote

The 10 blogging statistics you need to know

With over 600 million blogs on the internet, it might feel like there’s no room for yours. But these latest statistics might change your mind and persuade you, or your manager, to start blogging.

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